Wednesday, November 21, 2012

Enjoy An Efficient Navigational Structure By Using Cross Linking

By Brown Young

Links are a vital element of the SEO process. These are very powerful weapons which can, if used correctly, take a website to Google's peak. Even the firm believers of this idea, the web optimisers, utilise various link building schemes to secure higher rankings for their websites. But is there a specific formula that works? Unfortunately, not many companies would care to share their recipe for success.

It has been said that effective link building approach must serve both have internal and external purposes. Relying solely on external linking strategies might not make your SEO scheme stand alone, especially when the other support, in the form of internal linking of course, is missing. If you want to have a linking strategy that formulates a dominant impact, then complement your external linking strategies with onsite cross linking techniques.

SEO Purpose Of Onsite Cross Linking Nowadays, when all focus is on external link building, it is easy to disregard the use of onsite cross linking. Onsite cross linking is the method by which you link web pages to other relevant pages within your own site. An internal link-building strategy like onsite cross linking can be of great help when done correctly. Here are the benefits for your website:

Cross linking provides great value to your website. First, internal links help you acquire better page views. When you link certain pages to other equally important pages, you do two things: first, promote other pages of your site and second, aid your readers in finding other content sources that may be of interest to them. With cross linking, you can expect better page views for your site and fantastic navigational experiences for your users.

Another benefit of cross linking is that it guides your search engine crawlers better. Don't fret if bots or spiders fail to index your website comprehensively. Using cross linking enables the bots to crawl your text links and follow hyperlinks for better indexing.

Consider Internal Linking As Part Of SEO Strategy If It Offers Value To Users Cross linking is effective as long as you don't overdo it. Do it from the user's perspective, and never stuff your website with links.

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Enjoy An Efficient Navigational Structure By Using Cross Linking

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